The #1 Broadcast Network on the Web? NBC.

NBC has something they can be proud of this week as they've been proud of it for a few weeks now, and that's not it's ratings, but the fact that they continue to be the #1 web site when compared to their competitors ABC, CBS, FOX, and the CW. That's something big to be proud of as NBC has fully embraced the idea of television on the internet with offering I believe every one of their shows for free on the internet after it airs on television. I've done it one or two times I know for a fact, and I would do it more often, but I'm able to catch the two or three NBC shows I watch a week.

Last week, it had four million streams for their NBC Rewind, which is what they're calling the feature on their website, and their established video player (not sure of the difference here) had three million streams to bring their total up to seven million streams. Now, the way I read it is that it had seven million streams last week, but it could mean over the three weeks it's been around. NBC needs as much good news as it can get as they're not doing well in the ratings save for Heroes and ER right now. Over on iTunes, they also have three of the top ten episodes as Heroes is #1 followed by The Office at #2 and Studio 60 on the Sunset Strip at #10. They also do have Battlestar Galactica which is an NBC Universal show at #5. In terms of Season Sets, they have Heroes at #3 and The Office Season 3 at #5 and The Office Season 1 at #8. As well, the third season of Battlestar: Galactica is at #2. Finally, over at TiVo they have a list of their most recorded shows, and they have six in the top 25, including the two new shows Studio 60 and Heroes.

I mention all of this because while all looks to be doom and gloom for NBC, they're excelling in other areas that their counterparts are not. The fact that they've embraced the fact that they need to do well in their other areas is a good sign that they're ahead of the curve. Unfortunately, we don't get figures for TiVo, the NBC website, or iTunes so it's difficult to say how well they are doing, but it does look like they're doing better then others think they are.

More coming soon.

Thanks.

The Pulse